Cevisama 2025 stand: a visual and sensory design.
From 24 to 28 February, Valencia became the epicenter of innovation in the world of ceramics thanks to Cevisama 41st edition. Today, with the event already finished, the echo of the most surprising proposals still resonates…
More than 400 firms gathered at one of the most important events in the field of ceramics, design and architecture. Among them, and as every year, Peronda Group was present with its different product lines and its most creative solutions at a stand that showed that the future of ceramics is full of possibilities.
It should be noted that the firm won first award for best stand design at the fair. An award that underlines the ability of a good setting to stand out in such a competitive world. The stand, created by Summum Studio, incorporated a surprising space designed by Francisco Segarra. In this area, inspired by a charming atelier, the tiles of the FS by Peronda collection displayed all their charms.

A new opportunity to explore the limits of imagination.
In fairs and events, where multiple brands take advantage to show their novelties, stand out and attract visitors is essential. A well-designed stand can be the key to making a lasting impression.
The combination of design, functionality and creativity in an exhibition space emphasizes the essence of the brand and creates a unique experience that invites you to discover more. At Francisco Segarra we are experts in designing unusual and unique stands; each project is for us a new opportunity to explore the limits of imagination…
Our solid career and consolidated collaboration in the creation of ceramic collections have led the Peronda Group to once again rely on our creativity for the planning of this space, especially thought for this year’s Cevisama edition.
The main goal was to create an interactive and memorable experience, able to take visitors to a unique place, highlighting the timelessness and beauty of handmade materials. For this, a beautiful workspace in the heart of the Mediterranean was designed, where to appreciate and feel every little detail of our vintage tiles.
An atelier that immerses us in the beauty of craftsmanship.
This space is not only an exhibition, but an invitation to immerse yourself in the beauty of craftsmanship, to feel the weight of tradition and the authenticity of an environment that becomes both refuge and workshop. It is a place that conveys history, where every corner tells the essence of a craft that is passed on from generation to generation.
We enter a place that has become part of the neighbourhood over the years. A place where visitors can enjoy a coffee while watching skilful hands mould the clay.
In this home-workshop, each tile tells a story of moments and conversations that, without being aware, make everyone part of something special.
This corner in the Mediterranean is a space full of personality, where the floors and walls seem to have been touched by the passage of time, giving them a unique character. It is a place with soul, which fuses the charm of an old house with the freshness of a future-oriented design.
A greenhouse in the outdoor area is the refuge where craftsmen go to rest after hours of work on the lathe, giving shape to their creations. Porcelain tiles take center stage both indoors and outdoors.
In this stand design, each visitor has had the opportunity to discover some of FS by Peronda’s most decorative models, immersed in a unique atmosphere full of nostalgia and warmth.






